' don' pejorative by that pejorative by that name. name. >> something as a mascot evokes >> something as a mascot evokes something positive why does it something positive why does it matter? matter? >> well, i think it's just a >> well, i think it's just a little pecular that little pecular that they would they would cling so long and so hard to cling so long and so hard to inanimate objects and to these inanimate objects and to these false personnas, all of native false personnas, all of native america in the way that we america in the way that we measure our measure our views, all our views, all our native organizations say change native organizations say change this name that it's a slur, it this name that it's a slur, it is a pejorative. is a pejorative. and it doesn't matter who means and it doesn't matter who means it or who it or who doesn't doesn't . . what matters is the effect. what matters is the effect. the people who are doing the the people who are doing the offending don't get to say what offending don't get to say what